Overview
DESCRIPTION:
Canyonlands Field Institute (CFI) is seeking a collaborative, energetic leader to be our new Marketing and Communications Director (MCD). Based out of Moab, UT, this position provides strategic leadership and oversight for Canyonlands Field Institute’s (CFI’s) marketing, sales, and communications functions.
The candidate for this position has a strong track record of leveraging marketing and sales to advance organizational goals, increase revenue, lead effective communications, and elevate the visibility, relevance, and consistency of Canyonlands Field Institute’s brand. Candidates must have a strong connection to, and passion for, CFI’s mission to cultivate connection to self, community, and nature by creating inclusive educational pathways to the outdoors. The ideal candidate is creative, professional, a strategic thinker familiar with trends in marketing, and possesses a strong work ethic.
This role is responsible for advancing organizational goals by increasing awareness of CFI’s mission and values, driving enrollment in CFI river and land-based K–12th grade and adult programs and events, and strengthening the relevance and consistency of Canyonlands Field Institute’s brand. The MCD collaborates closely with staff, external partners, and contracted resources to ensure all marketing, sales, and communications efforts are aligned, cohesive, and effective.
Required Skills:
See full application for required skills
About Canyonlands Field Institute
Canyonlands Field Institute (CFI) is a 501(c)3 nonprofit organization in Moab, Utah. For over 40 years we have been rooted in our mission to cultivate connection to self, community, and nature by creating inclusive educational pathways to the outdoors. We believe in nurturing students of all ages and backgrounds, connection to self, community, and natural spaces. Through meaningful outdoor educational programming, CFI seeks to build immersive learning experiences by combining place-based science, an unplugged from technology environment, play, exploration, artistic expression, and Social Emotional Learning curriculum. By joining our educational community, you can help us grow the next generation of caring leaders and environmental stewards, who can affect positive change in our world. As an employer, CFI aims to build a diverse set of skills in some of the most beautiful places on the planet.
