The Marketing Associate position is a full-time, multi-faceted role that will support and contribute to the planning and execution of ARCC’s marketing, advertising and sales initiatives. This role will lead campaigns for the primary marketing strategies and develop effective content for distribution. We are looking for someone with marketing experience, and an openness to learn and develop skill sets in this area. This job has no supervisory responsibilities.
Bachelor’s degree (B.A.) or equivalent
Two years related experience or;
Equivalent combination of education and experience
Required Knowledge, Skills, and Abilities
Ability to establish priorities, work independently, and proceed with objectives without supervision
Excellent understanding of digital marketing tools, communication tools, social media, and current trends for Millennial & Gen Z engagement
Digital advertising and social media skills: build and manage campaigns on social platforms including Instagram, YouTube, Facebook, Twitter, LinkedIn, SnapChat, TikTok, etc.
Website content and SEO management experience
Preferred Knowledge and Experience
Experience in a related field: experiential education, adventure travel or guiding, international programming, service learning, etc.
Experience with Design tools including Canva and the Adobe Suite
Experience with Marketing platforms including HubSpot and Mailchimp as well as reporting
Experience with business suites including Google and Microsoft
Experience with Photo and video editing
About ARCC Programs
ARCC Programs (www.arccprograms.com) was founded in 1983 with the goal of introducing young adults to outdoor challenges in a fun, safe, and educational environment. Over the years we have evolved from offering primarily wilderness-based programs to a roster including both domestic and international adventure, service and experiential education based programs.
ARCC summer programs and Gap Semesters take place in locations all over the world. ARCC programs are structured to strike the balance between hard work and hard play while exploring off-the-beaten-path locations. ARCC students return home with a willingness to face new challenges, a greater sense of responsibility and, most importantly, confidence in themselves.